Janhavi Prasada began her career in journalism in 1998 as a features writer with the Pioneer, a leading newspaper daily in India. She then went on to successfully produce and anchor TV programmes, which were extensively aired with Doordarshan in India. Her body of work abroad includes programming for Sony TV in the UK and Channel 57 in the US. She has now worked sixteen years in the field of television and radio production and is involved with a number of media houses like ANI (Reuters), B.A.G Films in India, HTV, Wales and BBC World Service, London. In 2002 she launched Srijan Media which produces quality digital content and ideates 360 degree solutions and integrated media campaigns.